Baby’s Got Back – Kardashian Style

As the Kardashian mass media branding Kampaign arrived in New York earlier today, the trio of money maker sisters landed to celebrate the one year anniversary of the Kardashian Kollection at Sears.

With the official party planned for Sears in Yonkers, (yes that’s right,) the Kardashian Klan presented their new line at ‘Good Morning America.


In addition to their signature black and white, there were pops of red faux fur as well as the launch of two new lines – Kardashian Denim and Kardashian Optical.

Stonewashed jeans dubbed ‘The Kim’ hug every curve and are also available in their Plus Size line, Kardashian Kurves.  Sure to be a winner in the designer jeans category, these looked very modern and particularly Kardashian, highlighting their famous ‘best asset.’

Kardashians on ‘Good Morning America’

For all you Kardashian fans, the season finale of ‘Keeping Up With the Kardashians‘ which airs this Sunday on E! will bring viewers up to date with Khloe and Lamar’s fertility issues as well as the continued midlife makeover of mama maven perky Kris Jenner.

To mark the milestone, the sisters offered a special deal for “GMA” viewers and fans on Kardashian Kollection apparel, shoes and home products for $25 off a purchase of $75 or more.

Visit and use the special promo code, KKANNIVERSARY, to score the deal. The discount is limited to one time use only and valid through 9/15/12. See the fine print on

– Good Morning America


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